Running Life: Dame Kelly Holmes


concepting, art direction, book design, typography

Dame Kelly Holmes is one of the most inspiring clients we’ve ever worked with. Our challenge was to create a beautiful practical guide to ‘Running your Life’ and this book is an attainable guide to how mindfulness, exercise and diet - the 'Big Three' as Dame Kelly terms them - interlink to transform your overall wellbeing. Working with photographer Pete Cassidy and Kyle Books, we art directed a lifestyle shoot (we even got Dame Kelly in PJs) and designed a rich, multi layered beauty of a book. This book went on to win best Sports Health and Fitness Book of the Year.